You're Not Losing Clients Because of Your Skills.
You're Losing Them Because Your System is Broken.

You're doing everything "right" — but revenue is still a roller coaster

You show up on LinkedIn. You create content. You get leads. People say they're interested.

But then they disappear. Or they say "let me think about it" and never come back. Or they book a call and don't show up.

And you're stuck in the feast-famine cycle: when clients show up, marketing stops. When clients leave, there's no pipeline.

Sound familiar?

Here's the hard truth: doing MORE won't fix this.

More content. More visibility. More networking. More leads flowing into a broken buyer journey just amplifies the problem.

Because the issue isn't effort. It's structure.

Somewhere between "I'm interested" and "I'm paying," there's a gap — and until you find it, sales will keep feeling unpredictable no matter how hard you work.

The Real Problem: Your Funnel Has Invisible Leaks

Most high-ticket funnels leak revenue in 5 predictable places. And because these leaks are invisible, you don't know which one is costing you sales.

You might think you need more leads. But what if you're actually losing 30-40% of the leads you already have?

And here's the frustrating part: you can't fix what you can't see.

What You Actually Want (And Deserve)

You don't want to spend 40% of your time hunting for clients. You want a system that brings them to you.

The First Step: Know Exactly What's Broken

Before you can build a system that works, you need to know where yours is failing.

That's what the Funnel Audit Checklist does.

It shows you the 5 places high-ticket funnels leak revenue — and gives you a scoring system to diagnose which leaks are costing YOU sales right now.

In the next 5 minutes, you'll know:

• Which conversion leak is your biggest problem (unclear positioning? weak CTAs? broken follow-up? confusing next steps? or lack of urgency?)
• Your exact funnel health score so you know if you need tweaks or a complete rebuild
• The ONE thing to fix first that will have the biggest impact on your conversion rate
• Real benchmarks to compare against (so you know if 15% is terrible or totally normal for your offer type)

This isn't theory. It's a diagnostic tool.

And it's the same framework I use with every client before we touch a single page of copy or rebuild a funnel.

Why This Checklist is Different

Most "funnel audits" are vague checklists that tell you to "optimize your headline" or "improve your CTA."

This one is different.

It's built from 5+ years of working with high-ticket coaches, course creators, and service providers selling $2K-$10K offers. I've seen the same 5 leaks kill conversions over and over — and I've built a system to diagnose which one is YOUR problem.

That's what this checklist does. It helps you prioritize.

Here's What You Get

📋 The 5 Funnel Leak Diagnostic

A step-by-step breakdown of the 5 places high-ticket funnels lose revenue — with specific questions to identify which leaks exist in YOUR funnel.

📊 Funnel Health Scoring System

Score your funnel in each of the 5 areas and get your total "funnel health score" — so you know if you need minor tweaks (70-85%), a strategic overhaul (50-69%), or a complete rebuild (below 50%).

✅ Priority Action Matrix

Not all leaks are created equal. This shows you which leak to fix FIRST based on impact vs. effort — so you get results fast without wasting time on low-priority fixes.

📈 Real Conversion Benchmarks

Industry benchmarks for high-ticket funnels so you know what "good" looks like. Is 15% opt-in rate terrible or totally normal? Is 30% call show rate broken or standard? You'll know.

🎯 Next Steps Roadmap

Based on your score, you'll get a clear roadmap: what to fix this week, what to tackle in the next 30 days, and when it's time to bring in help vs. DIY it.

"But Katy, I've tried auditing my funnel before..."

I hear you. Here's why this is different:

What Happens After You Download the Checklist?

You'll get immediate access to the PDF. Run through it in the next 5 minutes and you'll know:

• Your funnel health score (0-100)
• Which of the 5 leaks is your biggest problem
• The ONE thing to fix first
• Whether you need tweaks, an overhaul, or a complete rebuild

From there, you have three options:

Option 1: Fix It Yourself

Use the checklist and the specific fixes to plug the leaks on your own. Most people with scores above 60% can do this without help.

Option 2: Get the Full Audit ($297)

If you want me to go deeper and show you exactly what's broken in a 30-45 minute Loom audit + 2-page action plan, you can book a Revenue System Audit. Learn more here.

Option 3: Let Me Build It For You

If your score is below 50% or you just want it done right the first time, I can rebuild your entire funnel from positioning to follow-up. Learn more about Done-For-You services.

About Katy

I'm Katy. I live in a village in Cyprus with my two girls, my husband, and way too many cats.

I help high-ticket coaches and service providers fix the invisible gaps in their funnels that are costing them 30-40% of their revenue.

Before funnels, I was a teacher and a soprano. Both taught me how to take someone from "I don't get it" to "I'm ready" — which is exactly what conversion strategy is.

This checklist is the same diagnostic I use with every client before we rebuild their funnel. Now you can use it for free.